Scott Robertson

Scott Robertson

Technical Consultant / Webmaster with 24 years experience

 

Curated Newsletters Service

I wrote software and a process to make it easier to create weekly hand curated newsletters. What does this mean? Simply, that my team and I check dozens if not hundreds of sources of content within a niche and hand select content to include in that weeks newsletter. We can do this for virtually any niche.

Would you like to send a weekly newsletter to your subscribers but lack the time? Let us put together a niche specific, white labeled, hand curated newsletter, that you send out to your own list.

We charge based on if you want to send a newsletter out weekly ($215 a month) or every other week ($145 a month). This includes my team actually hand curating (picking) the content and generating a html file of the newsletter to be sent out to your list.

There will be a $250 - $450 one time setup fee, depending on your niche and how much your able to help us define content to find for you. There are several critical things that happen during the setup, such as, defining 25 - 50 sources we will check for content to include in your newsletter such as news, blogs, youtube, podcasts, etc. We will also define your white and black list of keywords to help better filter for the exact kind of content you want included in the newsletter. Lastly, we will determine some of the visual aspects of the newsletter.

If you want us to login to your mailing list manager and send it for you, we can do that, but you must review and approve the newsletter prior tit being sent .

Check out our examples:        

SRSquare Logo Gripper


Frequently Asked Questions

Yes, but the size does not matter. If you have 10 subscribers or a million, we charge the same amount. We do not send the newsletter out for you. Instead we create a weekly html newsletter & send it to you. From there you send out to your own list, which also means you can make any adjustments you want to it before sending it.
We will send you a one time invoice for the setup costs which can be paid via paypal, credit card or ach bank transfer.

We will set up a recurring invoice, that will automatically bill you every month, on the day you signed up. Payable via any major credit card. You will be able to access your billing history, as well as, cancel the invoice via the client dashboard.
We create HTML newsletters, which we will email to you each week. Don't worry if you don't know html. You will only need to copy and paste it, or upload it to your "newsletter sending service" and send it like any other newsletter you send out.

On a case by case basis we will consider sending it out for you. But this will cost extra. Please contact us for more details.
Yes we can, however you need to be able to provide us a rss feed from your website or blog. This rss feed will let us know when you have new content. We can discuss how you want it included in the newsletter.

If you have niche specific content you think will be good for one of the newsletters we publish, such as Weekly Autos or Weekly Scouting. Please contact us and let us know about it including the url to the rss feed. We promise to consider it.
A newsletter is a relatively cheap way to establish and promote new communication with subscribers and potential customers. If you are putting out a regular newsletter weekly, then that keeps your company’s name in front of subscribers and customers. Maintaining regular contact is essential to maintain and grow your business. Newsletters keep subscribers and customers up to date with new things in your company. By including the right content, you can keep your audience advised about topics such as new products and special promotional offers. You also can use newsletters to tell customers about your new events and any special offers that you may want to present to them.
If you look at recent data, sending out routine emails is a better way of adding to your social media, SEO, and affiliate marketing plans. A good answer as to why that works has something to do with the fact that people use email more than other types of communication. If you don’t send out routine emails, people will tend to forget that you are there. You should always try to send a newsletter at least once a month, Once a week is even closer to best practices. I find that the most exciting newsletters are those that do a great job of combining updates and new messages. As a good rule, try to use your newsletter as a way to better your relationship with the reader/subscriber.
There seem to be a lot of people who have come to think that email lists are unnecessary... I know of several businesses that work hard on their social media marketing nowadays, but email is the better method to generate new customers for your business. Email lists have been around for a long time. Email is also easy to use. For businesses, email marketing has proven to be one of the best ways to drive online business. A good mailing list will allow you to talk with your customers directly. You have subscribers who have chosen to subscribe to your mailing list, making it easier for you to get your message across. Because of this, mailing lists have a high conversion rate. Large internet businesses like Amazon are still doing a lot of emailing when they consider generating or maintaining their revenue stream.
The first thing is if you’ve received a lousy newsletter, you won’t remember ever asking for it. People are busy and have lots of interruptions and advertisements everywhere they look; you should try to make sure that the people that get your newsletter, have actually asked for it (subscribed to it). Why should they open your newsletter instead of just letting it go to the spam box? Giving your subscribers good content, on a regular basis, with relevant events and new information is one way to ensure a good newsletter. New users sign up for newsletters hoping to be told about things they would not otherwise be able to find out about, not about what items you might be able to sell them.

About Me

I'm Scott Robertson in North Las Vegas with over 20 years experience as a freelance technical consultant. I know many programming languages and other technologies. I am an Eagle Scout and an easy going, laid back, loyal kind of guy. Read More

Work Experience

Freelance Technical Consultant - Independent Contractor (1998 - Present)

  • Consult and coach clients
  • Help clients with their websites, including developing new sites, updating existing sites, and basic marketing (social media, SEO, PPC concepts)
  • Assist clients in finding and hiring new staff
  • Perform various tests to assist security, monitor for potential problems and monitor server performance
  • Assist with managing Linux-based servers including Apache and MySQL
  • Implement automated backups

CIT/IT Lab Assistant & Tutor - College of Southern Nevada (2014 - present)

  • Assists and instructs students on computer-related material as it applies to their courses. Instruction is hands-on training either one-on-one or in groups.
  • Assist students prepare for the IC3-GS3 Certiport Microsoft Windows & Office certification.

Web Application Developer - Creative Web Ventures (2007 - 2009)

  • Work as a team to create, maintain and debug code
  • Assist with Linux and window workstation and Linux server troubleshooting
  • Assist with technical support calls and emails

IT Manager - Book Treasure House Inc., (2005-2007)

  • Provide leadership to staff
  • Lead the organization towards objectives and review results of organizational operations
  • Maintain, backup and keep all servers running
  • Develop, debug, and maintain website code